Web Sites Come
in Many Formats
Want an simple web
site to let customers know some basic information about your
business, such as where you are located, your phone number or perhaps
your business hours? Do you have reference documents your employees
or customers need easy access to and you would like them all stored
in one place in a format they can all access, irregardless of their
software or platform? You can do either, or both, through ABC's
web site design packages.
What Good are
Websites - Are They Really Needed?
There are many
approaches to gaining a presence on the web. But before we go any
further, let's clarify right now the question of "Is a web
presence really needed for a business?". Our position is
absolutely. If you're in business you should have a presence on the
Internet if for no other reason than to let people know that you
really do exist and here is a phone number or address to prove it.
Cost of a web site
can vary depending on the complexity or size of the site, but it
doesn't have to cost a lot to have a simple basic website. If fact,
compared to other forms of media advertising, a web site is a
downright bargain. Also, I don't look at a simple website as an
advertising tool as much as it is an informational tool, much like
the yellow pages or business white pages. Generally, most people are
not looking for advertising, it's designed to pop up unexpectedly and
usually promotes a special item or sale. When we use the phone book,
we are looking for a business for a specific reason or purpose. It
may be that we want to know where they are located, or what hours
they are open or if they carry the product we are looking for, etc.
This is exactly how a website works for a business except it has a
big advantage. It's always accessible on the net 24x7 and it is
easily found by keyword searching (or it should be if set up right).
So How Does
Anyone Find Me?
There are
Trillions of pages on the internet, so how does a customer find your
page or site. Let's try a little experiment. Google.com is the
best search engine on the net for my money. Try doing a search for
"Madison Business" and see what comes up out of all the
pages it finds with those keywords. I'll make it easy for you, just
click on this link here.
http://www.google.com/search?q=madison%20business
Of the 1.65
million or so web pages with Madison Business referenced by Google
how do you think it is that our business directory, The Madison
Business Internet Guide is listed first and Associated
Business Consultants is right below it. How many Madisons are
there in the world and how many businesses are there? That is what
keywords and cross linking will do for you. While we can't promise
that all web site will be treated the same way by Google or any other
search engine, we can usually do a pretty good job at getting a site
listed on the first couple of pages. Contact
us if you want to learn more.
While all websites
would ideally be completely original works of art, we understand how
hesitant small businesses are to simply agree to an hourly rate and
pay for however many hours it takes to bring forth a custom web
design. ABC and it's affiliate vendors
have developed a means of reducing the cost of web development by
combining the use of predesigned web templates with the clients
original text/image content, resulting in a website that is more
likely to be satisfactory to the client in appearance and
functionality. It will also more likely be completed in a shorter
period of time and at much less cost than the traditional custom
design approach.
ABCon
Internet Marketing Services offers a unique approach to
purchasing a web site. We offer a series of licensed web site
templates which may be purchased, modified and maintained by the
client. Or if the client wishes, they may select and purchase a web
template design and ABC will modify and
maintain the web design for the client at our standard hourly rate.
Services such as registering
a domain name (www.yourcompany.com),
web hosting and securing an internet
connections are in addition to the price of the web design template.
Also, such things as placing an email link on a web page assumes you
already have an email address to link to. ABC
will be happy to take care any or all of these details for you on one
convenient bill or you can arrange those other aspects of the website yourself.
Each web page
within your site will hold approximately 2000 characters of text that
fit on letter-size paper with standard margins. It's possible to fit
more text on a single web page, but it would take longer to add more
text to the page. Normally we estimate between one and two hour per
web page for adding text. Images or pictures may take a little extra
time because of the image processing that is necessary prior to page placement.
It is also less
costly if the client provides his text content and/or images on a
disk or email attachment. Any transcribing or converting of
text/images ABC has to do will result in additional time charges.
Available web
design templates may be viewed and purchased at our Template
Gallery.
Once you have
selected your web design template you may order your web hosting
package, register your domain name with us and setup any email
addresses you may desire such as help@your_domain.com,
sales@your_domain.com,
etc.
order
web hosting | order
domain name
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Keep
your site current
To have a
successful web site you must keep your clients and visitors coming
back. To do that you need to provide relevant information that is
kept current and updated on a regular frequency. ABC will help you
provide a consistent fresh look to your site via regular updates. |
Website
Maintenance - $40/half hour
We can add
additional scans, custom graphics and/or page designs, forums,
response forms, MIDI music, animations, interactive graphics, live
video feeds and many other items. Please call or email to discuss the
options with our web publishing experts. |
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Web
Site Design Packages
